seorankgenius.com uses a small number of strictly necessary cookies to keep the website working correctly, plus optional analytics cookies to help us understand how visitors use the site. The SEO Rank Genius WordPress plugin does NOT set any cookies on your visitors’ browsers. You can manage or withdraw your cookie consent at any time.

Document Summary

ItemDetail
DocumentCookie Policy
Website coveredseorankgenius.com
WordPress PluginSEO Rank Genius
Effective DateApril 11, 2026
Last UpdatedApril 11, 2026
Contactsupport@seorankgenius.com
GDPR ApplicableYes
CCPA ApplicableYes
ePrivacy DirectiveYes (EU)

1. Introduction

This Cookie Policy explains what cookies are, how SEO Rank Genius (“we,” “our,” or “us”) uses cookies and similar tracking technologies on our website at https://seorankgenius.com (the “Website”), and how you can manage your cookie preferences.

This policy should be read alongside our Privacy Policy (https://seorankgenius.com/privacy-policy) and Terms of Service (https://seorankgenius.com/terms-of-service), which together govern your use of our Service.

We are committed to being transparent about our use of cookies and to giving you meaningful control over your privacy. We comply with the EU ePrivacy Directive, the General Data Protection Regulation (GDPR), and the California Consumer Privacy Act (CCPA).

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognise your device and remember information about your visit, such as your preferences or login status.

Cookies serve a number of purposes, including:

  • Making the website work correctly and securely
  • Remembering your preferences so you do not have to re-enter them each visit
  • Understanding how visitors use the website so we can improve it
  • Measuring the effectiveness of our content

Similar technologies include web beacons (tiny transparent images used to track whether an email has been opened), local storage, and session storage. Where we refer to “cookies” in this policy, we include these similar technologies unless we state otherwise.

3. Types of Cookies We Use

We categorise cookies by their purpose and by whether they are set by us (first-party) or by third-party services we use. The tables below provide a complete inventory.

3.1 Strictly Necessary Cookies

Cookie NameTypePurposeDuration3rd Party?
PHPSESSIDSessionWordPress session management. Maintains your login state in the WordPress admin. Deleted when the browser is closed.Session✘  No
wordpress_*SessionWordPress authentication cookies. Set when you log in to the WordPress admin area. Required for dashboard access.Session✘  No
wordpress_logged_in_*PersistentTells WordPress whether you are logged in and who you are. Required for the admin interface to function.1 year✘  No
wp-settings-*PersistentStores your WordPress admin preferences (e.g. editor layout, dashboard widget positions). Not set on the public-facing website.1 year✘  No
cookieconsentPersistentRecords your cookie consent decision so the banner does not display on every page load.1 year✘  No

3.2 Analytics Cookies (Optional)

Cookie NameTypePurposeDuration3rd Party?
_gaPersistentGoogle Analytics 4 (GA4). Distinguishes unique users by assigning a randomly generated client ID. Used to calculate visit, session, and campaign data for site analytics reports.2 years✔  Yes
_ga_*PersistentGA4 session and campaign tracking. Stores and counts pageviews for the current session.2 years✔  Yes
_gidPersistentGA4. Distinguishes users. Set when a new session begins.24 hours✔  Yes
_gatSessionGA4. Used to throttle request rate to Google’s servers, limiting data collection on high-traffic pages.1 minute✔  Yes

3.3 Functional Cookies (Optional)

Cookie NameTypePurposeDuration3rd Party?
srg_refPersistentFirst-party referral tracking. If you arrive via an affiliate link, this cookie stores the referral source so the correct affiliate is credited at checkout. No personal data is stored.30 days✘  No
We do NOT use advertising cookies, retargeting cookies, social media tracking cookies, or any cookies that track you across third-party websites. We do not use cookies for profiling or for building advertising audiences.

4. The SEO Rank Genius WordPress Plugin

The SEO Rank Genius WordPress plugin does NOT set any cookies on the browsers of your website visitors.

The plugin operates entirely within the WordPress admin dashboard and does not load any tracking scripts, cookies, or beacons on your website’s public-facing pages. This is by design and is part of our commitment to zero frontend performance impact.

The only exception is the optional internal link click tracking feature. If you enable this feature, a lightweight JavaScript tracker is loaded on your site’s front end. This tracker:

  • Records only aggregate click counts on internal links
  • Does NOT use cookies
  • Does NOT collect any personal information about your visitors
  • Does NOT track visitors across pages or sessions
  • Does NOT set or read any browser storage

Because the plugin does not set visitor cookies, you do not need to add any plugin-specific cookie disclosures to your own website’s cookie policy as a result of using SEO Rank Genius.

5. Third-Party Cookies

5.1 Google Analytics 4

We use Google Analytics 4 to understand how visitors interact with our website. This service is provided by Google LLC and is governed by Google’s Privacy Policy (https://policies.google.com/privacy).

GA4 sets the cookies listed in Section 3.2 above. The data collected includes:

  • Pages visited and time spent on each page
  • How you arrived at our website (search engine, direct, referral)
  • Your approximate geographic location (country/region level only — not precise)
  • Device type, browser, and operating system
  • Events such as button clicks and form submissions

We have configured GA4 with the following privacy settings:

  • IP anonymisation is enabled — your full IP address is never stored
  • Data retention is set to 14 months
  • We do not share GA4 data with Google for advertising purposes
  • Google Signals is disabled
  • We do not use GA4 data for remarketing or personalised advertising

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout

5.2 Freemius (License and Payment Processing)

When you purchase a license, you interact with Freemius, our licensing and payment partner. Freemius may set cookies during the checkout process for fraud prevention and session management. These cookies are set on Freemius’s own domain and are governed by the Freemius Privacy Policy (https://freemius.com/privacy/).

We do not control or have access to Freemius cookies. They are strictly limited to the checkout flow and are not used for tracking or advertising.

6. Cookie Categories by Legal Basis

CategoryLegal BasisDescription
Strictly NecessaryLegitimate Interest / ContractRequired for the website to function. Cannot be disabled without breaking core functionality. No consent required.
AnalyticsConsent (GDPR) / Opt-Out (CCPA)Used to understand website usage. Requires your explicit consent under GDPR. You can opt out at any time.
FunctionalConsent or Legitimate InterestEnhances your experience (e.g. affiliate referral tracking). Set only when triggered by a specific user action.
AdvertisingN/AWe do NOT use advertising or targeting cookies on our website.

7. Your Cookie Choices and How to Manage Them

7.1 Cookie Consent Banner

When you first visit seorankgenius.com, you will be presented with a cookie consent banner. You can:

  • Accept all cookies (including optional analytics cookies)
  • Reject optional cookies (only strictly necessary cookies will be set)
  • Manage your preferences in detail via the “Manage Preferences” option

You can change your consent choice at any time by clicking the “Cookie Preferences” link in the footer of any page on our website.

7.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

  • View all cookies stored on your device
  • Delete individual cookies or all cookies
  • Block all cookies or block cookies from specific websites
  • Set your browser to notify you when a cookie is being set

Instructions for managing cookies in common browsers:

BrowserSettings Page
Google ChromeSettings → Privacy and Security → Cookies and other site data
Mozilla FirefoxSettings → Privacy & Security → Cookies and Site Data
Safari (Mac/iOS)Preferences → Privacy → Manage Website Data
Microsoft EdgeSettings → Cookies and Site Permissions → Manage and Delete Cookies and Data
OperaSettings → Advanced → Privacy & Security → Site Settings → Cookies

Please note that disabling cookies may affect the functionality of our website and other websites you visit. If you delete or disable strictly necessary cookies, you may not be able to access all areas of our website.

7.3 Opt-Out Tools

In addition to browser settings, the following tools allow you to opt out of specific third-party tracking:

  • Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
  • Google’s Ad Settings: https://adssettings.google.com
  • Network Advertising Initiative (NAI) Opt-Out: https://optout.networkadvertising.org
  • Digital Advertising Alliance (DAA) Opt-Out: https://optout.aboutads.info
  • European Interactive Digital Advertising Alliance (EDAA): https://www.youronlinechoices.com

7.4 Do Not Track (DNT)

Some browsers have a “Do Not Track” feature that signals to websites that you do not want your online activities tracked. Our website currently does not alter its behaviour in response to DNT signals, as there is no consistent industry standard for handling them. However, your cookie consent choices (described above) provide equivalent or greater control.

8. Rights Under GDPR (European Users)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have the following rights regarding cookies and the personal data they may collect:

RightWhat It Means
Right to Withdraw ConsentYou can withdraw consent for optional cookies at any time through our consent manager or browser settings. Withdrawal does not affect the lawfulness of prior processing.
Right to AccessYou can request details of the personal data we hold about you, including data collected via cookies.
Right to ErasureYou can request deletion of personal data collected through cookies. Note: some data may be retained for legitimate purposes.
Right to ObjectYou can object to processing based on legitimate interest (e.g. strictly necessary cookies for fraud prevention).
Right to RestrictYou can request that we limit how we use cookie-derived data while a dispute is resolved.
Right to PortabilityWhere processing is automated and based on consent, you can request your data in a structured, machine-readable format.
Right to ComplainYou have the right to lodge a complaint with your local data protection authority if you believe we have violated your rights.

To exercise any of these rights, please contact us at support@seorankgenius.com. We will respond within 30 days.

9. Rights Under CCPA (California Residents)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights in relation to cookies:

  • Right to Know: You have the right to know what personal information (including cookie-derived data) we collect, use, share, or sell.
  • Right to Delete: You have the right to request deletion of personal information we have collected.
  • Right to Opt-Out of Sale: We do NOT sell personal information collected through cookies or otherwise. There is no opt-out mechanism required.
  • Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.

To exercise your CCPA rights, contact us at support@seorankgenius.com or visit our Privacy Policy for complete details.

10. Cookies and Children

Our website is not directed to children under the age of 16. We do not knowingly collect personal data from children through cookies or any other means. If you are a parent or guardian and believe your child has provided us with personal data, please contact us at support@seorankgenius.com and we will take steps to delete that information.

11. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make changes, we will:

  • Update the “Last Updated” date at the top of this page
  • Post the updated policy on this page
  • For significant changes, provide notice through our website or plugin admin interface
  • Where required by applicable law (e.g. for new consent-based cookies), obtain your consent before applying changes

We encourage you to review this Cookie Policy periodically. Your continued use of our website after any changes constitutes acceptance of the updated policy for strictly necessary processing. For changes requiring consent, we will ask for your renewed consent through our cookie banner.

12. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us:

SEO Rank GeniusOwner: Muhammad IrfanWebsite: https://seorankgenius.comEmail: support@seorankgenius.comSupport: https://seorankgenius.com/contactResponse time: We aim to respond to all privacy-related enquiries within 5 business days and no later than 30 days.
This Cookie Policy was last updated on April 11, 2026. Version 1.0.